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Mode · Luxe · Beauté · Retail

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CLARINS

Digital Acquisition Manager - Maternity cover

Plan-les-Ouates, Suisse · Publiée il y a 20 jours

Détails du poste

Lieu
  • Plan-les-Ouates, Suisse

Description

Digital Acquisition Manager ​ Ready to bring passion into your career? Clarins Group is not only a fast-growing, leading beauty company, we’re also a committed, family-owned enterprise with a fiercely independent and pioneering spirit. As one of the top skin care companies worldwide, with a strong position in Europe and the Americas and growth accelerating in Asia, we’re looking for a Digital Acquisition Manager for our Nordics Ecommerce activity, based in Geneva. The role: Reporting to the Marketing, Digital & Ecommerce Director, the focus for the Digital Acquisition Manager will be to build, manage and execute all digital acquisition levers for the 4 Nordics websites (Sweden, Norway, Denmark and Finland), with the objective to meet and exceed business goals, drive revenue, and reach KPIs. What you’ll do: The Acquisition Manager is responsible for driving qualified traffic and profitable online growth through strategic management and optimization of paid acquisition channels. You will develop and execute a paid media strategy which will include: • Own and monitor cross-channel paid media budgets, ensuring the optimal media mix and allocation to deliver traffic, revenue and profitability targets. • Develop and execute the acquisition strategy across Paid Search, Shopping/PMax, Paid Social, Affiliates, Display/Retargeting and Lead Generation, in close collaboration with the media agency • Drive acquisition performance, closely monitoring key KPIs (traffic, conversion, CPA, ROAS, revenue etc) and translating performance data into clear insights, optimizations and recommendations • Lead the operational execution of campaigns, from briefing and asset coordination to deployment, tracking, optimization and reporting, ensuring campaigns launch on time and according to brand guidelines • Manage and challenge the media agency, ensuring strong execution, continuous optimization, accurate reporting and proactive recommendations You are: • Customer centric, results-oriented and analytical • Commercially minded • A strong team player • Curious and proactive You have: • 3+ years of experience in a Digital Acquisition / Performance Marketing role, within an e-commerce environment • Strong understanding of e-commerce and performance marketing • Hands-on knowledge of key acquisition channels: Paid Search, Shopping/PMax, Paid Social, Affiliates, Display/Retargeting and Lead Generation • Strong command of analytics and media platforms: GA4, Google Ads and Meta Ads Manager; knowledge of TikTok Ads is a plus • Experience working with and challenging media agencies • A good understanding of the broader 360° brand and digital ecosystem • Fluent English; knowledge of a Nordic language is a strong plus We have: • Distinctive, high-quality products and services • A longstanding commitment to social, economic and ecological initiatives • Growth opportunities • Learning & Development • An attractive compensation and benefits package If you have a curious mind and are always questioning how things can be done better, the ability to take risks and accept new challenges, join us!

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CLARINS (Clarins Group) recrute sur 90 postes dans 12 pays. Voir toutes ses offres

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